Responsible for overall performance of the brands to grow market share and achieve brand equity.
Conceptualise and develop regional marketing and differentiated product positioning strategies.
Provide marketing direction on brand architecture, consumer segmentation and marketing ROI.
Develop and spearhead business plans to support the product launches.
Devise communication strategies for brand portfolio
Create customer acquisition, retention, engagement and conversion strategies.
Conduct consumer, competitor and market analysis.
Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, any field.
At least 12 year(s) of marketing experience preferably with global brands within FMCG industries.
Preferably Senior Managers specializing in Marketing/Business Development or equivalent.
Possesses strong leadership and communication skills with the ability to engage people of all levels.
Excellent business acumen, creative and innovative, forward-thinking and inspiring would be preferred.
the recruitment agency
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